Walnut Ridge is a charming local winery that was embarking on the development of a Tasting Room adjacent to the vineyard. The tasting room, designed in the rustic French style of the Jean Lafitte bar in New Orleans, is situated adjacent to the vineyards with a view of the valley below.
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The development of the tasting room inspired the owners to consider the development of a distinct brand for Walnut Ridge. We knew that the logo needed to represent the brand, which is characterized by a dedication to quality production, a sense of tradition, a rustic feel, is non-pretentiousness and high quality, but not threatening. The logo needed be sophisticated and designed to appeal to tourists, wine aficionados, wine buyers and wineries. So we built them a brand identity that they loved, alongside other collateral like signage and stationery.